Services
Intentional insight and strategy — designed for founder-led growth.

Consumer & Shopper

Brand & Messaging

Innovation &
NPD

Category & Commercial

Loyalty & Retention

Ongoing
Advisory
Ways to work together
One-off Clarity Call
A focused 60–90 minute session plus an action plan, giving you clear direction and the steps to move forward on your own.
Done For You Project
A defined project where we take the lead, do the heavy lifting, and deliver the insight, recommendations, and outputs your business needs.
Ongoing Advisory
A flexible retainer where we act as your fractional insight consultants — a consistent thinking partner who helps you stay focused, make better decisions, and keep momentum.

Consumer & Shopper
- Consumer deep dives & workshops
- Customer journey mapping
- Segmentations & missions
- Foundational insight plans
Brand & Messaging
- Brand positioning & storytelling
- Seasonal campaign insights
- Campaign evaluations
- Social media optimisation
- Social listening set up

NPD & Innovation
- Trends & foresight
- White space identification
- Competitor analysis
- Concept creation, testing & validation
- Product & sensory testing
- Pack & planogram testing


Category & Commercial
- Market/ category scans
- Proposition refinement
- Price & value architecture
- Category vision
- Key growth drivers

Loyalty & Retention
- Customer feedback analysis
- Loyalty drivers
- Loyalty & retention recommendations

Ongoing Advisory
- Founder clarity sessions
- Monthly insight & strategy support
- On-call sounding board
- Quarterly business reviews and/ or strategic check-ins
- Fractional Insight consultant
Need help deciding?
Insight Diagnostic
A 30‑minute Insight Diagnostic is a relaxed, no‑pressure chat to help uncover the one big challenge that’s holding your business back. We’ll talk through what’s going on, make sense of the signals you’re seeing, and get clear on where the real problem sits. After the call, you’ll get a simple proposal outlining the best way forward and how we can tackle it together.
Choose a time that works for you on our booking form.
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Find out whether your business is losing value quietly — and what to do about it.